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Best Website Rank Finder Tools to Track Your Google Positions

Infographics are a highly visual way of promoting your content on social media and through other publications. They can help you instantly capture the audience’s attention, engage them, and possibly get them to visit your site. In addition, look through your content archives to see if there are any shorter pieces that you could improve on.

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improve google ranking

However, if your pages perform fairly well in your industry, this might mean trouble. Just because a keyword exists doesn’t mean it’s the right one to target. However, free versions may have limitations in terms of features and data access compared to their paid counterparts.

improve google ranking

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  • For companies that cater to certain areas or cities, local SEO is crucial.
  • This strategy not only helps you gain valuable links but also improves user experience by fixing broken links.
  • No, you can’t pay Google to rank higher in organic search results.
  • Pick out the best, most natural phrases and use them to optimize your content and improve Google rankings.

This way, you can add your own backlinks to relevant content on your website. Plus, if you get authoritative websites to link back to your website, it can boost your domain authority (DA) score. Once again, this strategy will only work if you create high-quality content. This means that you should guard against coming across as too spammy, something which is a common trap of writing guest posts. Image optimization involves a series of techniques to reduce images’ file size without compromising their quality.

improve google ranking

WordStream offers a user-friendly experience with a focus on simplifying the complexities of keyword research and PPC management. Its free Keyword Tool is a great starting point for businesses looking to improve their SEO and PPC efforts without a large investment. WordStream is an excellent choice for businesses aiming to maximize their online visibility and optimize their advertising budget.

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On the other hand, if you’ve BHS Links acquired a large number of spammy backlinks recently, this could result in a Google penalty which, in turn, could lead to a significant drop in your rankings. Overall, the Position Changes tab is a great way to keep track of your keyword portfolio quickly and easily. Rather than scrolling through all your keywords to spot ranking improvements or issues, you can streamline the process by using the filter options to gain insights more efficiently. To view keywords that have either improved or declined in rankings, along with those for which you’ve lost rankings, adjust the filter according to your requirements. In this instance, I’ve chosen to only identify new keywords that are ranking in the top 10 positions on the SERPs.

Screaming Frog is extremely useful in fetching a set of URLs and analyzing the important details like the meta tags or broken links. You can easily track the rankings of keywords without having to manually check them on Google. With the help of XML Sitemaps, you can create separate versions of HTML and XML sitemaps that is beneficial for both the user and the search engines. Most SEO tools only provide monthly data, which isn’t always useful if you run a busy site with lots of fresh new content. ContentKing provides you with real-time data so that you can make informed decisions based on up-to-date metrics. You can select your preferred target location from the available options.

But every now and again you’ll come across a keyword that you’re not optimizing for. It was getting a decent amount of search engine traffic every month. Rankings aside, it also helps a user skimming through search results instantly understand what your page is about.

Then came the mobile-first index; Google announced that it primarily used the mobile version of a site for indexing and ranking. In the next five years, it’s estimated that nearly 75% of internet users will use mobile devices to get online, so it’s no surprise that this factor is becoming increasingly important. Test your site on a mobile device and optimize your mobile site ASAP to improve your Google rank in 2022. Even perfect content won’t rank if search engines can’t properly access and understand your site.

A higher ranking helps attract more potential customers, ultimately enhancing your overall success. Key factors influencing GMB ranking include relevance, proximity, and prominence, which can be effectively monitored using various rank checker tools. Interpreting your GMB ranking results and identifying areas for improvement are essential steps in refining your strategy. Not claiming a business profile on Google My Business can result in lower rankings or being flagged as spam by Google’s algorithm. Overlooking the significance of local SEO can diminish visibility in local search results.

In addition to monitoring the KPIs, you need to focus so that you never lose touch with where your SEO efforts are leading. Getting a higher ranking on Google is not easy, but the benefits are humongous. With practical strategies and precise execution, you can make your website more visible and drive organic traffic. Google utilizes an immensely intricate algorithm design to spread across rankings, considering the content quality to technical SEO.

Uzzal Hossan Khan

Special Correspondent, MENA Region.
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